Before Great Day kicked off, traffic was backed up outside the KMPH studios, half a city block.
KMPH Great Day Anchor Kim Stephens says, "There's been a line here since at least 3 am!"
From Clovis to Caruthers people all over the Central Valley have cut their cable to cut their cable bill.
"Do you have cable at home? No I don't."
"I don't have cable."
"Think there are a lot of people in this area that don't have cable? For sure, just look at the line out here."
You can get a crystal clear digital KMPH signal, even without a cable hook up or satellite TV.
Richard Schneider with Antennas Direct says, "People think you have to pay money to get digital television or pay to get digital HD. When in fact, digital HD is free with your antenna."
This is an ad by The National Association of Broadcasters.
"There's a movement among special interest groups to limit free antenna TV."
It has to do with high speed wireless Internet access competing with TV's digital broadcasting.
At the KMPH studios, free TV is in. We gave, and gave and gave out 300 antennas in an hour.
Kim Stephens says, "This is it and we don't have any more."